Yet Another Tesla Advantage
removed, the gap in between Tesla and non-Tesla families increases
from 20 to 23 percentage points. (All pointed out information apply to
When they, homes that disposed of their original car
obtained their new car.) In the first seven months of 2022, Audi and Porsche had the
highest EV return-to-market volumes among non-Tesla high-end brands.
Their fuel type commitment results were likewise the lowest. While a.
bit less than half of return-to-market Audi EV households.
obtained another EV, only a third of Porsche homes did so. The.
high-end brands with higher fuel type loyalty had substantially lower.
return to market volumes, with none reaching 200 households.These findings point to at least 2 conclusions. Tesla.
households experiences with an EV in general are more positive.
than the experiences of families owning a competitor EV. Second,.
Tesla possesses yet another advantage over its EV rivals, at.
least in the short term: A substantially greater mix of Teslas.
owners will a minimum of stay with an EV (and potentially another Tesla),.
in contrast to the rival owners – over half of whom.
flaw from the fuel type, and for that reason (immediately) the design,.
if not the brand name altogether.
Once have commented that the, auto market observers more than
United States luxury market truly is 2 various markets, with Tesla in one
and the nineteen other luxury marques in the other. Heres another
discovering supporting that observation: Tesla owners who go back to
market are a lot more most likely to acquire another electrical vehicle
than owners of non-Tesla luxury EVs.As the chart listed below illustrates, Tesla owners normally have been
considerably most likely to acquire another EV than owners of
competitive high-end EVs. In the 31-month period from January
2020 through July 2022, an average of 65 out of 100
return-to-market Tesla families have actually acquired another EV.
Nevertheless, the corresponding metric for non-Tesla luxury EV owners is
simply 45%. If the unusual results in March, April and May 2021 are
This post was published by S&P Global Mobility and not by S&P Global Ratings, which is an individually handled division of S&P Global.
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