Ceat flags off 22,000km rally from Mumbai to Magadan, Siberia
The exploration from India to Siberia will include five countries and 6 time zones.Ceat Tyres has revealed the title sponsorship of the extreme overland leaders, Wander Beyond Boundaries (WBB), as they start a historical 22,000 km overland drive from Mumbai to Magadan in Siberia, passing through 5 countries and 6 time zones.The flag-off ceremony was done by Arnab Banerjee, MD and CEO, Ceat, at RPG House, Mumbai for this expedition. Led by WBB creator Nidhi Salgame, a knowledgeable extreme surface driver, the expedition will see Indian automobiles geared up with Ceat tyres venturing into the Pole of Cold, the coldest inhabited put on Earth. This exploration will likewise commemorate Indias production prowess and the indomitable spirit of Indians.Lakshmi Narayanan B, chief marketing officer at CEAT, included, “Ceat believes in pushing the borders and this exploration provides us the chance to not just support this historic endeavour by Wander Beyond Boundaries however also to display the efficiency of Ceat tyres as the team will tackle challenging surfaces while travelling 22,500 km from India to Siberia.” Salgame stated, “Our association with Ceat returns to WBB explorations Zanskar and Beyond in Ladakh and Nagaland Offroad. Provided the diversity of surface– dirt track, rock, gravel, streams– the Ceat All-Terrain Tyres performed rather well and adapted brilliantly. It is indeed an honour and advantage to be starting Road to Siberia. An exploration thats epic, historical and doubly thrilling for me specifically because this time, were an all-Indian group, in Indian lorries on Indian tyres!” The diverse team of 8 professionals from Bengaluru, Hubli, Hyderabad and Pune, include driving lovers from varied backgrounds such as doctors, interior decorators, and a natural farmer. The expedition will follow a thrilling route beginning with Mumbai, going into Nepal through the land border at Sanauli in Uttar Pradesh, reaching Kathmandu, and after that carrying on to Tibet. Stops include the renowned Everest Base Camp and the ancient Chinese city of Pingyao, amongst others, before reaching Beijing. From there, they will venture into Mongolias difficult offroad tracks before entering southern Siberia.The team will cross the worlds largest freshwater lake, Lake Baikal, on the Trans-Siberian route and continue east to Yakutsk in the Sakha Republic. The journey will then take them through the well-known Road of Bones, causing Magadan, with a detour to Oymyakon, referred to as the Pole of Cold, the coldest lived in put on Earth. The lorries will lastly be delivered back to India from Vladivostok.Also see: 2023 Rainforest Challenge India: Cedrick Jordan DaSilva, Mackwin Dias take triumph
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